Description

A social media manager is responsible for monitoring and posting to all of a company's social media outlets as well as interacting with and growing the Company's audience. The social media manager's ultimate goal is to raise awareness of a brand, company, product or a person while driving traffic online, offline or both. Social media managers create and maintain brand promotions, company information and marketing campaigns for their company across several different social media networks. They also monitor social media analytics using free or paid tools and respond to questions and comments according to the companys voice and guidelines. Social media managers work daily to produce new content for their companies, constantly innovating to push new ideas and formats and measuring how well those ideas perform

Job Prospect

High

Work Environment

Some Social Media Managers may work full time for an Advertising Company or very big companies; while others may be self employed and own their company, offering their services to small and medium sized companies. This Profession requires spending many hours on the Internet and with Computer

General and Personal Skills Required

Average Salary

Cost of Training

Recommended Level of Education

Diploma

Professional Skills / Tools Required

Associated Disciplines

Journalism, Marketing, Public Relations